{"id":383,"date":"2025-04-24T09:57:48","date_gmt":"2025-04-24T09:57:48","guid":{"rendered":"http:\/\/www.arcanteconsulting.com\/?post_type=formation&#038;p=383"},"modified":"2026-01-27T14:03:42","modified_gmt":"2026-01-27T14:03:42","slug":"techniques-dinfluence","status":"publish","type":"formation","link":"https:\/\/www.arcanteconsulting.com\/en\/formation\/techniques-dinfluence\/","title":{"rendered":"Formation : techniques d&rsquo;Influence"},"content":{"rendered":"<p>This programme is aimed at anyone who has to defend a project in front of an internal or external decision-maker. It provides the tools you need to structure and adapt your message in order to win support and approval. By the end of the course, participants will be able to structure their speech, anticipate objections and manage interactions with allies and opponents.<\/p>\n\n\n\n<div class=\"wp-block-group alignfull has-global-padding is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-12dd3699 wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns alignfull is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group alignfull is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:72px\">\n<div class=\"wp-block-group minicone has-accent-2-background-color has-background has-x-large-font-size has-global-padding is-layout-constrained wp-container-core-group-is-layout-80fb368b wp-block-group-is-layout-constrained\" style=\"border-radius:10px;padding-top:var(--wp--preset--spacing--30);padding-right:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--30);padding-left:var(--wp--preset--spacing--30)\">\n<div class=\"wp-block-font-awesome-icon wp-font-awesome-icon\" style=\"display:flex;justify-content:center\"><svg aria-hidden=\"true\" focusable=\"false\" data-prefix=\"fas\" data-icon=\"traffic-light-go\" class=\"svg-inline--fa fa-traffic-light-go\" role=\"img\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 320 512\" color=\"#000000\"><path fill=\"currentColor\" d=\"M64 0C28.7 0 0 28.7 0 64L0 352c0 88.4 71.6 160 160 160s160-71.6 160-160l0-288c0-35.3-28.7-64-64-64L64 0zm96 416a48 48 0 1 1 0-96 48 48 0 1 1 0 96zm0-200a24 24 0 1 0 0 48 24 24 0 1 0 0-48zm0 72a48 48 0 1 1 0-96 48 48 0 1 1 0 96zM136 112a24 24 0 1 0 48 0 24 24 0 1 0 -48 0zm72 0a48 48 0 1 1 -96 0 48 48 0 1 1 96 0z\"><\/path><\/svg><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-large-font-size\"><strong>Prerequisites<\/strong> : none<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:72px\">\n<div class=\"wp-block-group minicone has-accent-2-background-color has-background has-x-large-font-size has-global-padding is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-c1cd3b84 wp-block-group-is-layout-constrained\" style=\"border-radius:10px;padding-top:var(--wp--preset--spacing--30);padding-right:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--30);padding-left:var(--wp--preset--spacing--30)\">\n<div class=\"wp-block-font-awesome-icon wp-font-awesome-icon\"><svg aria-hidden=\"true\" focusable=\"false\" data-prefix=\"fas\" data-icon=\"clock\" class=\"svg-inline--fa fa-clock\" role=\"img\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\" color=\"#000000\"><path fill=\"currentColor\" d=\"M256 0a256 256 0 1 1 0 512A256 256 0 1 1 256 0zM232 120l0 136c0 8 4 15.5 10.7 20l96 64c11 7.4 25.9 4.4 33.3-6.7s4.4-25.9-6.7-33.3L280 243.2 280 120c0-13.3-10.7-24-24-24s-24 10.7-24 24z\"><\/path><\/svg><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<p><strong>Duration : <\/strong>2 days<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-top is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:72px\">\n<div class=\"wp-block-group minicone has-accent-2-background-color has-background has-x-large-font-size has-global-padding is-layout-constrained wp-container-core-group-is-layout-80fb368b wp-block-group-is-layout-constrained\" style=\"border-radius:10px;padding-top:var(--wp--preset--spacing--30);padding-right:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--30);padding-left:var(--wp--preset--spacing--30)\">\n<div class=\"wp-block-font-awesome-icon wp-font-awesome-icon\"><svg aria-hidden=\"true\" focusable=\"false\" data-prefix=\"fas\" data-icon=\"bullseye-pointer\" class=\"svg-inline--fa fa-bullseye-pointer\" role=\"img\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\" color=\"#000000\"><path fill=\"currentColor\" d=\"M256 448c106 0 192-86 192-192s-86-192-192-192S64 150 64 256c0 3.9 .1 7.8 .4 11.7L1.8 286.1C.6 276.2 0 266.2 0 256C0 114.6 114.6 0 256 0S512 114.6 512 256s-114.6 256-256 256c-10.2 0-20.2-.6-30.1-1.8l18.4-62.6c3.9 .2 7.8 .4 11.7 .4zm2.3-48l19.7-67c33.5-9.6 58-40.4 58-76.9c0-44.2-35.8-80-80-80c-36.5 0-67.4 24.5-76.9 58L112 253.7C113.2 175.2 177.2 112 256 112c79.5 0 144 64.5 144 144c0 78.8-63.2 142.8-141.7 144zM39 308.5l204.8-60.2c12.1-3.6 23.4 7.7 19.9 19.9L203.5 473c-4.1 13.9-23.2 15.6-29.7 2.6l-28.7-57.3c-.7-1.3-1.5-2.6-2.5-3.7l-88 88c-12.5 12.5-32.8 12.5-45.3 0s-12.5-32.8 0-45.3l88-88c-1.1-1-2.3-1.9-3.7-2.5L36.4 338.2c-13-6.5-11.3-25.6 2.6-29.7z\"><\/path><\/svg><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading has-large-font-size\">Training objectives<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Identify the profile of the \"decision-maker\" and adapt to his or her decision-making style by adopting a presentation style that facilitates understanding.<\/li>\n\n\n\n<li>Structure the presentation to reinforce its persuasive power through the use of specific protocols.<\/li>\n\n\n\n<li>De-mining all types of opposition and countering any that do arise with appropriate counter-arguments and the use of dedicated techniques.<\/li>\n\n\n\n<li>Building networks of influence, identifying virtual \"decision-makers\", relying on objective alliances to achieve objectives.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-columns are-vertically-aligned-top is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:72px\">\n<div class=\"wp-block-group minicone has-accent-2-background-color has-background has-x-large-font-size has-global-padding is-layout-constrained wp-container-core-group-is-layout-80fb368b wp-block-group-is-layout-constrained\" style=\"border-radius:10px;padding-top:var(--wp--preset--spacing--30);padding-right:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--30);padding-left:var(--wp--preset--spacing--30)\">\n<div class=\"wp-block-font-awesome-icon wp-font-awesome-icon\"><svg aria-hidden=\"true\" focusable=\"false\" data-prefix=\"fas\" data-icon=\"list-check\" class=\"svg-inline--fa fa-list-check\" role=\"img\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\" color=\"#000000\"><path fill=\"currentColor\" d=\"M152.1 38.2c9.9 8.9 10.7 24 1.8 33.9l-72 80c-4.4 4.9-10.6 7.8-17.2 7.9s-12.9-2.4-17.6-7L7 113C-2.3 103.6-2.3 88.4 7 79s24.6-9.4 33.9 0l22.1 22.1 55.1-61.2c8.9-9.9 24-10.7 33.9-1.8zm0 160c9.9 8.9 10.7 24 1.8 33.9l-72 80c-4.4 4.9-10.6 7.8-17.2 7.9s-12.9-2.4-17.6-7L7 273c-9.4-9.4-9.4-24.6 0-33.9s24.6-9.4 33.9 0l22.1 22.1 55.1-61.2c8.9-9.9 24-10.7 33.9-1.8zM224 96c0-17.7 14.3-32 32-32l224 0c17.7 0 32 14.3 32 32s-14.3 32-32 32l-224 0c-17.7 0-32-14.3-32-32zm0 160c0-17.7 14.3-32 32-32l224 0c17.7 0 32 14.3 32 32s-14.3 32-32 32l-224 0c-17.7 0-32-14.3-32-32zM160 416c0-17.7 14.3-32 32-32l288 0c17.7 0 32 14.3 32 32s-14.3 32-32 32l-288 0c-17.7 0-32-14.3-32-32zM48 368a48 48 0 1 1 0 96 48 48 0 1 1 0-96z\"><\/path><\/svg><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading has-large-font-size\">Training programme<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What is influence?<\/li>\n\n\n\n<li>Who do I need to convince?<\/li>\n\n\n\n<li>How can I identify my interviewee's decision-making process?<\/li>\n\n\n\n<li>What is my own decision-making process?<\/li>\n\n\n\n<li>How do you make a convincing and powerful presentation?<\/li>\n\n\n\n<li>How can you optimise the presentation of your proposal?<\/li>\n\n\n\n<li>How do you deal with the weaknesses in your own message?<\/li>\n\n\n\n<li>What are the 4 components of influence in an organisation? What precautions should be taken with each?<\/li>\n\n\n\n<li>And if there is more than one decision-maker?<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Ce programme d\u2019entra\u00eenement aux techniques d\u2019influence s\u2019adresse \u00e0 toute personne amen\u00e9e \u00e0 d\u00e9fendre un projet aupr\u00e8s de d\u00e9cideurs internes ou externes. <\/p>\n<p>Il fournit des outils concrets pour structurer un message percutant, anticiper les objections et g\u00e9rer efficacement les interactions pour obtenir l\u2019adh\u00e9sion.<\/p>","protected":false},"featured_media":1340,"template":"","duree":[6],"label_formation":[],"class_list":["post-383","formation","type-formation","status-publish","has-post-thumbnail","hentry","duree-2-jours"],"_links":{"self":[{"href":"https:\/\/www.arcanteconsulting.com\/en\/wp-json\/wp\/v2\/formation\/383","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.arcanteconsulting.com\/en\/wp-json\/wp\/v2\/formation"}],"about":[{"href":"https:\/\/www.arcanteconsulting.com\/en\/wp-json\/wp\/v2\/types\/formation"}],"version-history":[{"count":9,"href":"https:\/\/www.arcanteconsulting.com\/en\/wp-json\/wp\/v2\/formation\/383\/revisions"}],"predecessor-version":[{"id":1859,"href":"https:\/\/www.arcanteconsulting.com\/en\/wp-json\/wp\/v2\/formation\/383\/revisions\/1859"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.arcanteconsulting.com\/en\/wp-json\/wp\/v2\/media\/1340"}],"wp:attachment":[{"href":"https:\/\/www.arcanteconsulting.com\/en\/wp-json\/wp\/v2\/media?parent=383"}],"wp:term":[{"taxonomy":"duree","embeddable":true,"href":"https:\/\/www.arcanteconsulting.com\/en\/wp-json\/wp\/v2\/duree?post=383"},{"taxonomy":"label_formation","embeddable":true,"href":"https:\/\/www.arcanteconsulting.com\/en\/wp-json\/wp\/v2\/label_formation?post=383"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}